Assume Joe spends 3 hours of TV a night. How much of that time is uninterrupted focused time? While watching TV, I can cook and eat dinner, do a load of laundry, answer email, casually browse the web, feed and let the dog out and at least minimally engage in small talk with family.
None of that I can do when fully immersed in VR. Which is probably why Facebook cares about it. Ads on TV are time to get up, in VR they can fully measure you engagement. Fully engaged in game and hungry, food delivery is one button press away.
None of that I can do when fully immersed in VR. Which is probably why Facebook cares about it. Ads on TV are time to get up, in VR they can fully measure you engagement. Fully engaged in game and hungry, food delivery is one button press away.