It's really contextual so... maybe? A good comment that just happens to do it once, likely not. But OP saw it multiple times in a short time from the same user, so probably.
Constant self promotion is what is hurting so many other platforms, I'd hate to see this one take even a step in that direction.
If it's only a link to a newsletter, sure. And "signing" a comment breaks a norm here. But if it's otherwise a good comment, seems like a poor use of "flag"; one of the rare instances where maybe you want to leave a short, polite note ("don't sign off with links to your newsletter, we don't sign things here").
Flagging deprives everyone else of the comment, and is especially hostile if there's already a thread sprouting from that comment.