The MacBook Air 15” costs €1399, doesn’t sound too economical to pay double the price for the extra 0.9”

My point was more that throwing around the lowest price point (in a different currency...) of a differently positionned product line helps nothing.

Comparing Macs to Framework laptops is also an exercise in frustration in that nobody's seriously looking at the two for the exact same task. The price point discussion was already a distraction IMHO.

Can you imagine someone thinking "I'm gonna buy an officially supported fully user repairable Linux dev machine, should I get a MacBook Air 15?" or "I own everything in the Apple ecosystem and just need 'a laptop', how does that 100% incompatible machine fit my needs ?"

How much of an overlap is there really ? I totally understand the article author getting mad when he was looking for a completely different thing in the first place.

I think it depends. At least on $dayjob’s stack (webdev/Go) both are interchangeable and I’m fine using either. Ofc they aren’t the same thing, but depending on your task and constraints, both a MacBook or a Framework can attend your needs.

I can agree with you that they don’t have the same position, but users are going to see a Framework laptop on mainstream media and are going to compare options. A few might try out, and even though they’ll get frustrated, they might now understand the ideology around open hardware.